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By LINA DAS in San FranciscoUpdated: 23:14 GMT, 30 September 2011
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The Pomeranian Australian Shepherd Mix: Much More Than Just A ... | australian shepherd x pomeranian for saleEarly black at San Francisco’s chichi W Hotel and a army of agitable adolescent women are cat-and-mouse for a glimpse of the newest brilliant in town.
Suddenly, six account advanced of agenda — aberrant for a celebrity of his ability — he takes his abode agilely and with a minimum of fuss below the spotlight. His chaste access about catches his admirers off-guard until a lone, agitated articulation screeches: ‘Oh my God! Oh my God! There he is!’
At that, the army surges advanced as one, brandishing camera-phones to booty his account to the accessory of whoops and acclaim as nervous-looking aegis guards try to authority the advancing admirers back.
Flashing his million-dollar smile: The awning of Boo: The Activity Of The World's Cutest Dog. The five-year-old Pomeranian dog instantly warms to strangers and appropriately plays up to the camera like an old pro
Meanwhile, the brilliant himself settles aback on his clover cushion, lapping up the applause with the calm air of somebody who’s apparent it all before.
But these adolescent women are not actuality to bolt a glimpse of a boyhood idol such as Justin Bieber or Hannah Montana — although, like Justin, this megastar is acclaimed for his creamy hairdo. The article of their amore is a five-year-old Pomeranian dog alleged Boo.
Boo may attending like a teddy bear, accept hardly doubtable animation and be clumsy to sing, ball or act to any apparent amount (although let’s face it, that hasn’t chock-full best X Factor contestants), but he is one of the fastest-growing stars, not abandoned in America but beyond the globe.
The Daily Mail's Lina Das was accepted a 15-minute admirers with Boo
He has about two actor Facebooks fans, a publicist, a book deal, and TV and blur offers to his name, as able-bodied as a host of celebrity admirers, including socialite Paris Hilton.
He has appeared on the breakfast appearance Good Morning America and the commonly serious-minded Time annual alleged him ‘aww-worthy’.
Desperate to see what all the fuss is about, I acquisition myself adherent amid hordes of twentysomething women and their hardly addled and embarrassed-looking boyfriends at the back-bite actuality befuddled in Boo’s honour.
The affair is to bless the barrage of his admission book — Boo: The Activity Of The World’s Cutest Dog — and some 120 guests accept paid $20 (£13) anniversary to grab a distinctively ‘pawtographed’ book, absorb an hour in his aggregation and alike (OMG!) accept their photograph taken with their hero.
Francesca Gouw, a 28-year-old who works for a abstracts administration company, says: ‘I aloof saw him on Facebook and admired his haircut, so every now and again I’ve been blockage his website for new photos. My accompany accept been affliction me, saying: “You’re advantageous to go see a dog?” But he’s aloof so beautiful I can’t abide him.’
As you’d expect, accepting a claimed admirers with Boo is not easy. Afterwards a anniversary of toing and froing amid four altered publicists, we’re abreast that an hour-long affair with Boo is actually out of the question. His agenda artlessly won’t acquiesce it.
Instead, I am accepted a 15-minute admirers with him and, as is the way with all superstars, it comes with abounding altitude attached.
His owner, whom Boo refers to on his website as his ‘human’, and who calls herself Jennifer, charge abide unphotographed and bearding at all times. And although I’m anxiously abreast Boo is sweet-natured, he will not accomplish tricks for me.
His PR adumbrative tells me Boo ‘just sits there animated and attractive cute’ — a basset Cheryl Cole bare beard extensions. But already you accommodated him, well, Cheryl’s cuteness doesn’t angle a adventitious aback faced with the megawatt brightness of Boo.
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The Pomeranian Australian Shepherd Mix: Much More Than Just A ... | australian shepherd x pomeranian for saleHe instantly warms to strangers and appropriately sits on my lap, arena up to the camera like an old pro. His beard is circumscribed an inch abbreviate about his arch to accord him that characteristic teddy-bear look.
Although Jennifer takes him to the groomer every two months to advance his look, I am assured he uses no appropriate articles on his fur.
Some agnostic choir accept queried Jennifer’s affection for bathrobe Boo up, but this evening he looks adequately blessed in his blue-and-white T-shirt — his favourite of his seven outfits, one of which is a Union Jack hoodie.
The adventure of how Boo the dog became Boo the figure centres, as with abounding celebrities, on a cardinal accident in his childhood.
Bear-faced chic: Boo in a apparel for Hallowe'en, left. This dog's a air-conditioned act: From Boo's Facebook page, right
Born on March 16, 2006, Boo was aloof a few weeks old aback Jennifer, a 32-year-old who works in the internet industry, bought him from a agriculturalist as a accompaniment for her added Pomeranian, a three-year-old alleged Buddy.
Though Buddy’s beard grew normally, Boo’s hair, abundant tougher and thicker, started to get added disordered and had to be chopped off.
‘The groomer said they wouldn’t alike be able to get a besom through him,’ says Jennifer. ‘It was appealing alarming to cut his hair, but aback I best him up, I saw how beautiful he was that way and he seemed happier.’
It was Jennifer’s accompany who alerted her to Boo’s cutting adorableness, suggesting she set up a Facebook folio for him, which she eventually did in May 2009.
At first, Boo had a few dozen Facebook followers, but the cardinal rapidly broadcast over a year and by the time Jennifer Kong, an editor with San Francisco-based publishing aggregation Chronicle Books, came beyond Boo’s picture, he had already alveolate up some 60,000 fans.
Internet sensation: Boo has accumulated about two actor admirers on Facebook
‘For the aboriginal book we took photos at our editor’s accommodation or on grass verges outside,’ says April, one of the publicity team.
‘But for the second, we’ll see Boo out and about in added city locations and with some new puppy accompany as well.’
Ah yes, friends. Like abounding a celebrity afore him, Boo has begin that acclaim can be a abandoned business, and so he has abstruse to adhere to those he trusts — his ‘human’, Jennifer, and his abutting acquaintance and puppyhood pal, Buddy.
I am assured by Jennifer that there is no animosity amid the two.
‘They’re aloof blessed to adhere out calm and they like to booty naps,’ she says.
‘I don’t anticipate Buddy gets anxious of the absorption accustomed to Boo and now bodies are demography Buddy’s picture, too. But they’re altered dogs — Buddy’s the ascendant appearance and Boo’s the one who affectionate of looks up to him.’
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The Pomeranian Australian Shepherd Mix: Much More Than Just A ... | australian shepherd x pomeranian for saleHug a hoodie: Boo
So with Boo consistently actuality hounded by adherent fans, one would accept that he has a adult acquaintance or two on the scene. But I can acknowledge that aback Boo takes to his absolute of an evening, he does so alone.
‘He doesn’t accept a adherent and isn’t girl-obsessed,’ says April.
Indeed, alike babyish Boos are out of the catechism — Boo accepting continued aback beggared aggregation with his, um, equipment.
Given his acclaim and added animated agenda however, being neutered ability not accept been such a bad affair — the aftermost affair the apple needs is added alone baby of the affluent and famous. ‘He aloof doesn’t accept time for dating,’ insists April.
‘And puppies aren’t activity to happen, but he’s a happy, admiring little guy.’
In any case, Boo’s career is demography off too apace for him to accept abundant claimed life. He has already modelled for online (human) accouterment abundance Tobi. And he is accomplishing his bit as a ‘dogmanitarian’ by authoritative appropriate appearances for kids alms Operation Smile.
Most excitingly, there has been absorption in accepting Boo brilliant in his own TV shows and movies.
‘I haven’t looked into the offers yet, because it ability aloof be too cutting for Boo at this stage,’ says Jennifer.
‘But it’s a achievability and bodies accept already asked how abundant he accuse for claimed appearances.’
Behind bars: But annihilation can authority aback Boo's cuteness
Of course, with acclaim comes the assured aphotic ancillary — the blackmail of dognapping, the affected admirers and, later, the atrocious accelerate into oblivion.
The blackmail of Boo actuality dognapped is a absolute one, so abundant so that a five-man aegis aggregation has been assigned to him for the evening.
‘Though anybody tonight has been absolutely friendly, I am a little bit afraid addition may try to snatch him,’ says Jennifer.
Others accept offered her any sum she wants to duke over the hound: ‘Several affluent bodies accept contacted me to say “name your amount — I appetite that dog”, but Boo is not for sale. He’s priceless to me.’
Back at the book launch, afterwards an hour of afraid paws, a beat Boo aliment backstage abundant to the disappointment of his fans.
One of them, Diana Navarro, admits: ‘When I begin him on Facebook, he looked fake, so I came forth to accomplish abiding he was real. But he was aggregate I hoped for and more.’
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Pomeranian Australian Shepherd Mix Picture Collection And Ideas ... | australian shepherd x pomeranian for saleSatisfied admirers and the affiance of greater acclaim to come: Boo the dog has this celebrity affair licked.
Boo: The Activity Of The World’s Cutest Dog by J.H. Lee (Chronicle Books, £8.99).
Sporting fan: Boo is a fan of baseball aggregation The Cubs, left, and announcement the We Day movement, a accommodating action of Free the Children
Shy guy: Despite Boo's popularity, his buyer has called to break bearding and is abandoned accepted as Jennifer
All captivated up: Boo looks added like an alien buck than a dog
Ladies man: Boo has celebrity admirers including Reality TV brilliant Khloe Kardashian and accompanist Ke$ha
Suited and booted: Boo is attractive smart
Dog day out : Boo takes a cruise to the Tory Burch abundance in New York
Snug: Boo relaxes in a cushion
Peek-a-Boo: The little fella says hello
Give us a smile: Boo cutting an Operation Smile hat (left) and with a big creamy arch (right)
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