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Today, Apple (NASDAQ: AAPL) is generally apparent as the tech angel that can do no wrong. Under co-founder and above CEO Steve Jobs, Apple redefined the music player, smartphone, and book markets with the iPod, iPhone, and iPad.
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Apple iPhone 7 TV Commercial, 'Dive' Song by Arturo Sandoval ... | who is the diver in the iphone 7 commercialCurrent CEO Tim Cook kept that bequest animate by introducing the Apple Watch (the acknowledged smartwatch in the world), improving the company's flagship products, and accretion Apple's abiding of subscription-based services.
Every company, however, makes its allotment of missteps. Let's booty a attending aback at seven abandoned Apple articles that flopped.
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The argument "Product Recall" typed on a awakening typerwriter.
The Apple II home computer was a amazing success, accepting racked up added than 5 actor sales amid its absolution in the backward 1970s and its cessation in the aboriginal '90s. However, its business-oriented successor, the Apple III, was a bartering dud. Launched in 1980 for the action market, the Apple III amount amid $3,495 and $3,815 ($9,863 to $10,766 in today's dollars) depending on the configuration, authoritative it a massive advance for best businesses.
Second, aboriginal adherence issues acquired the aboriginal 14,000 units to be recalled, tarnishing the product's acceptability for the blow of its run. Apple eventually alone awash about 65,000 units over the abutting four years.
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The Apple Lisa, which launched in 1983, was the aboriginal bartering computer that featured a GUI (graphical user interface) with clickable windows, folders, and files -- an abstraction which was "borrowed" from Xerox's Palo Alto Research Center. Prior to the Lisa's arrival, all computers had acclimated text-based command band prompts.
The Lisa, which was called afterwards Jobs' babe (though the name was additionally an acronym for the absurd appellation "Local Integrated Software Architecture"), was a advocate accessory but had an ample barrage amount of $9,995 ($25,092 today). The advancement paths were analogously pricey, and Apple alone alien 100,000 units afore alternate the band two years later. About 2,700 of the unsold accessories are reportedly still sitting in a landfill in Nevada.
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The Newton band of claimed agenda administration (PDAs) was the pet activity of John Sculley, who served as Apple's CEO from 1983 to 1993. The touchscreen accessory was launched in 1987, but arrangement access at the time were sluggish, the amount was too high, and there were aboriginal issues with its autography acceptance capabilities.
Nonetheless, Apple kept the Newton in assembly for 11 years afore alternate it, and it's broadly believed that the iPhone wouldn't abide after this beforehand blunder.
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Three kids demography photos.
In 1994, Apple launched the QuickTake, one of the aboriginal agenda cameras anytime marketed to boilerplate consumers. Three models were produced -- two by Kodak and one by Fujifilm. However, the QuickTake accustomed continued afore agenda cameras acquired boilerplate momentum, and Apple discontinued the accessory three years later.
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A brace plays a video game.
Following Sony's acknowledged barrage of the PlayStation in 1994, Apple partnered with Bandai to actualize a gaming animate based on Macintosh accouterments and software. The consistent product, the Pippin, accustomed in 1996 but was bound abandoned amid added "me too" accessories like the Atari Jaguar, NEC PC-FX, and Philips 3DO. The Pippin was additionally ailing priced for that bazaar at $599 ($952 today). Alone 42,000 units were alien afore it was discontinued a year later.
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The 20th Anniversary Mac, appear in 1997, was a activating all-in-one accessory aimed at the "executive" market. Like abounding added Apple accessories on this list, it was advanced of its time, but afresh it was ailing priced at a whopping $7,499 ($11,573 today). Apple bargain the amount to $1,995 aloof a year later, but the accessory never became accepted with boilerplate consumers. However, the access of that architecture can still be apparent in today's all-in-one iMacs.
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A clear artist at work.
The Apple USB abrasion -- which was launched with the Bondi Blue iMac G3 in 1998 and after arranged with all Macs over the abutting two years -- was shaped like a hockey puck.
The abnormal design, which exemplified anatomy over function, was broadly abominable by the clear designers who accounted for a ample allotment of Apple's amount user base. Apple eventually rectified that aberration by replacing the Apple USB Abrasion with the added ergonomic Apple Pro Abrasion in 2000.
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Leo Sun has no position in any of the stocks mentioned. The Motley Fool owns shares of and recommends Apple. The Motley Fool has the afterward options: continued January 2020 $150 calls on Apple and abbreviate January 2020 $155 calls on Apple. The Motley Fool has a acknowledgment policy.
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