
travis scott drawing
Fashion and hip-hop accept consistently been synonymous. Over the years, rappers accept started and afflicted appearance trends, fabricated millions of dollars for brands they accustomed (officially or unofficially), and aggressive the way bodies accept dressed. Think Kanye West, Pharrell, Slick Rick, Run-DMC, ASAP Rocky, and more. Today, the adolescent bearing is attractive to a new appearance icon: Travis Scott.

Since beginning assimilate the arena aback in 2013 with his aboriginal mixtape Owl Pharaoh, the 25-year-old has become one of better names in hip-hop. His additional album, Birds in the Trap Sing McKnight, is advised by some as one of the best albums of 2016. His alive performances are unparalleled. At times, they get a little out of hand—fans accept jumped off balconies—but that’s allotment of the draw; the activity at Travis Scott shows is electric.
But, abundant like his coach West, his admirers don’t aloof attending to him for new music or alive performances. If you’ve anytime been to any of his shows or appearances, affairs are you’ve apparent Travis Scott admirers dressed aloof like Travis Scott—the best tees, Supreme box logo T-shirts, Bape, ripped jeans, flannel, and casual covering pants. “I feel like the adolescent bearing looks to him as a appearance figure because of his rock-star aura,” says 22-year-old Jaelen Peacock, who’s a longtime Scott fan.

Scott has consistently been absorbed in fashion. Aback in the day, he kept a blog, alleged 12340art, which resembled West’s allegorical KanyeUniverseCity site. He acquaint photos of collections and pieces he admired from brands like Margiela, Louis Vuitton, Billionaire Boys Club, Chanel, and more.
Part of the address of his appearance is that it’s almost accessible. Admirers can buy the aforementioned Supreme Kermit T-shirt (at Grailed, eBay, or food like Round Two), Stone Island jacket, and Jordan 4s Scott rocks. Alike if they can’t cop the exact aforementioned pieces, his rockstar attending can be calmly recreated.

Brands are demography apprehension of Scott’s influence. In 2013, the Houston rapper collaborated with Been Trill. Since then, La Flame has additionally formed with Maharishi and Helmut Lang on abridged collections. “I’ve been a fan of Helmut Lang for 15 years,” he told W annual about the collaboration. “Everything was aloof consistently fresh. I bethink my mom bought me one of their shirts for Easter so that I could abrasion Helmut Lang for Easter. That was my aboriginal piece. And she had a ton of Helmut Lang, so I’d consistently see it. I aloof knew that I admired it.” Most recently, he’s been affliction a new accord with Australian cast Ksubi, appointed to bead this advancing October.
“Travis Scott commands the absorption of a bearing absorbed in claimed ‘likes’—[and ]two transfixing their absorption are music and fashion,” says Jay Bell, men’s artist chief carnality admiral at Barneys, area Scott’s Helmut Lang accord was sold.

Beyond collaborations, Scott’s brilliant cachet and rockstar appearance has additionally helped him arise in campaigns for Nike’s Riccardo Tisci collections, Fenty by Puma, Bape, Alexander Wang, Saint Laurent, and more. He alike absolved in Mark McNairy’s Spring/Summer 2015 aerodrome appearance during New York Appearance Week. Recently, he fabricated babble back he became one of the aboriginal bodies to bedrock the ultra-hyped, yet-to-be-released Supreme x Louis Vuitton collaboration, which the high-fashion abode previewed during a Paris Appearance Week aerodrome appearance Scott attended.
“Travis cuts through because he’s authentic,” says Ksubi CEO Craig King. “He has a accurate artery appearance and his followers acutely chronicle to him.”

Whether or not you’re a fan of his music, there’s no abstinent that Scott is one of the leaders of the new bearing back it comes to style. “[Fashion] is article that is allotment of me,” Scott told online annual MANINTOWN. “It’s in me.”





